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Together, we build the foundations of your brand !
276 Fifth Avenue Suite 305 New York, NY 10001
info@cba-design.us
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Together, we build the foundations of your brand !
276 Fifth Avenue Suite 305 New York, NY 10001
info@cba-design.us
CBA has a 40+ year history of transforming some of the world’s most iconic, consumer loved brands, built upon strategic foundations that marry performance, visual language and story.
Over the last decade we've taken this best of our collective knowledge to develop specialized solutions tailored to help start-ups lay the foundations that sit Below the Brand - enabling them to scale fast and effectively.
Our collective experience has informed our process, giving us these decided points of differentiation:
01
Spend Wiserly
We understand that start-ups have a different set of business criteria compared to established brands. We can help you devise a staged approach to prioritize projects and provide actionable solutions to allocate budgets wisely.
02
Future Proofing
The work we do is foundational - you do not want to redo this exercise 3 years from now. We have a specific approach that allows start-ups to pivot quickly so our work need retains it's relevancy throughout this growth.
03
Agility
Time and quality is the essence. We have a number of proprietary online tools that allow us to lead key stakeholders through staged processes to move fast without sacrificing quality.
04
Internal Resourching
We understand that outsourcing everything to an agency is not sustainable. We help you help you migrate key strategic and creative resources from us to an in-house team in order to execute needs quickly, cost-effectively and maintain brand consistency.
Sprint Mode® is a collaborative and agile service.
Beyond methodology and process, Sprint Mode® embodies a philosophy. At CBA, we have embraced this mindset, and we are here to help you solve your brand strategy and product development challenges to get you to market quicker. We do this through collaborative workshops, co-creation, prototyping, and consumer testing.
Any service, organizational issue, promotion, app, new product launch or packaging (in sort, anything that can be prototyped) can be a good Sprint Mode® candidate.
The team you hire makes all the difference.
As a growing company, it's crucial to bring on board individuals who can serve as mentors and advisors that you can respect and depend on. Partners that can integrate into your business quickly and respectfully, will actively problem solve and ask the difficult questions; ‘yes-people’ will not help you at this critical point.
In addressing foundational business challenges, we place great emphasis on experience and long-term commitment. That's why our Below the Brand team consists only of founders, partners, and high-level executives, all of whom bring the knowledge, strength and leadership experience to drive your business forward.
